Project Description

Project Brief

Existing client and owner, Charleston Radiologists, tasked HHK to develop a strategic plan prior to breaking ground on Imaging Specialists. Those focus groups and critical success factors were launched with an “Expect More From Your Imaging” campaign. Five points were established as the foundation for the IS vision. These points became and remain at the heart of our marketing.

Five Marketing Points

  • The Best Technology at a Better Price
  • Five Star Service

  • Rapid Results
  • Onsite, Subspecialty Trained Radiologists
  • Dedicated Women’s Imaging Suite

10 Year Anniversary

Recently Imaging Specialists celebrated its 10 year anniversary. Patient volume is high in all modalities and market share is tenfold from where we began.

Award Winning Campaigns